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November 15, 2025

Insurance at an Inflection Point: Why Ethiopia’s Fast-Growing Sector Barely Contributes to GDP

Politic

By

Nardos Yoseph

Ethiopia’s insurance industry is showing signs of growth not seen in years. Premium volumes are climbing, new reforms are emerging, and industry players are finally speaking with unusual candor about the sector’s future. Yet a deeper structural reality remains unchanged: insurance still contributes well below one percent of GDP.

This contradiction of rising numbers but shallow impact dominated the Insurance Industry Workshop held this week under the theme ‘Growing the Market, Embracing Change.’ Regulators, CEOs, development partners, and regional experts used the two-day gathering to diagnose the sector’s most entrenched weaknesses and debate a roadmap toward a stronger, more resilient industry.

What emerged was a portrait of a sector that is expanding in size but not transforming fast enough to support Ethiopia’s economic ambitions. Despite accounting for most of the country’s economic production, agriculture remains largely out of touch with the insurance industry. The same holds true for MSMEs, the informal sector, and low-income households.

The discussions revealed a market constrained by regulatory delays, liquidity pressures, a narrow product mix, and an institutional environment still not equipped to drive real sectoral transformation.

Solomon Desta is a vice governor of the National Bank of Ethiopia (NBE), the regulatory body overseeing the insurance industry. He laid out the headline numbers during a short appearance at this week’s event.

General insurance premiums have risen to nearly 38 billion Birr, driven by higher asset valuations and a growing vehicle fleet, while life insurance premiums have also grown modestly to 2.7 billion Birr.

But the growth stops at the numbers. Penetration remains among the lowest on the continent, and the sector’s macroeconomic contribution is almost negligible.

“Insurance penetration in Ethiopia is well below one percent of GDP,” the Vice Governor said, highlighting the sector’s limited footprint in a country of over 120 million people.

The discussion on Tuesday also revolved around why penetration remains stubbornly low. A World Bank survey referenced at the workshop made one point clear: Ethiopians are not inherently opposed to insurance. The issue is exposure, or the lack of it.

“People do not have a negative perception of insurance,” one expert said. “If priced right and providing value, they are willing to try. So the question is why does penetration remain stagnant?”

Industry insiders argue that a narrow product mix, limited distribution channels, low financial literacy, and insufficient consumer-facing education are the attributing factors behind the sluggishness.

Virtually all of Ethiopia’s 18 insurers rely almost entirely on motor insurance because it is compulsory and relatively uncomplicated.

Yared Molla, president of the Association of Ethiopian Insurers, warned that the sector “remains dominated by a single class of business with very limited diversification.” Experts contend that the result of this is limited risk diversification and stifled innovation.

Unlike banks, which have managed to expand their business significantly using digital platforms in recent years, insurers have not yet tapped into technology as a way to expand their limited distribution channels.

As one presenter noted, “There might be a website… but end-to-end remote sales, digital claims, and digital servicing are not yet fully entrenched”.

Analysts observe that agent networks and inclusive distribution channels also remain thin while financial literacy among the public is worryingly low, particularly outside major urban areas.

“A future-ready insurance industry is emerging. But we also know the realities, and the reality is that insurance penetration in Ethiopia is well below one percent of GDP and awareness is also low,” said Solomon. “Digital distribution is limited, and financial literacy gaps still persist. At the same time, broader reforms in the financial sector will reshape competition of capital, distribution and customer attention.”

Solomon’s views of underwhelming consumer-facing education were shared by industry insiders. Unlike banks, insurers invest minimal resources in engaging communities or explaining their products.

Regulatory architecture and long-running demands for an independent regulatory authority were also among the central topics of discussion this week.

For years, insurers have called for the establishment of a standalone insurance authority, alleging that regulators at the NBE are too preoccupied with banking to meet their needs.

While the government has expressed willingness to meet their demands and officials have claimed to be working on an amendment to the Insurance Business Proclamation for years, there has been little progress to show for it on the ground.

“Around the world, insurance has proven to be a cornerstone of economic resilience and a key pillar of inclusive insurance growth. Yet here at home, our industry continues to face significant and long-standing challenges that demand bold reflection and collective action. While the government’s initiative to establish an independent insurance regulator is an encouraging step, it is delayed,” said Yared.

Panelists observed that in terms of operational and market frictions, the Ethiopian regulatory environment is still characterized by structural barriers and that those barriers are “very much known” to those in the industry.



They believe a standalone regulator can modernize supervision, enforce market discipline, guide digital insurance implementation, strengthen consumer protection, ensure medical insurance alignment, and support product diversification.

However, the change they aspire to has not been reflected in the many pieces of legislation put forward by the NBE in recent years, including the Banking Business Proclamation issued in March this year.

“I was hoping when I went through it that there would be a specific mention of the establishment of a new independent insurance authority,” said one panelist, highlighting the high hopes insurers have held on to for the past several years. “When the law came out, I looked at it and I said ‘what’s happened?’”

Insurers believe the lack of an independent regulatory authority is holding back the industry’s growth in more ways than one.

“In 2024 the NBE issued a directive liberalizing the banking industry, and this liberalization is already occurring on the banking side. What we still need to see is that this then flows into the insurance space,” a panelist noted.

For this to happen, the Insurance Business Proclamation would have to be amended. In March, regulators announced the long-awaited amendment and an independent regulatory body were well on their way.

However, the amendment has yet to appear, and insurers told The Reporter in April that they were unhappy with the lack of inclusion in the drafting process. This frustration was on display this week.

“There is a series of efforts that have been undertaken to move towards the promulgation of this particular piece of law. Nonetheless, it seems it’s still in the industry consultation stage. But the impetus behind it is to fix a number of frictions highlighted here,” said one panelist.

Insurers’ frustration with the NBE’s laws goes past the insurance proclamation. The new Banking Business Proclamation still upholds a provision prohibiting banks from providing any form of insurance or working with insurers engaging in insurance activities.

Insurers view this provision as an obstacle to their efforts at improving distribution.

The central bank’s decision to raise the minimum capital threshold for insurance firms by more than six fold in late 2022 has also been a source of pressure, according to industry insiders. They concede that capital reforms are necessary for stability, but say implementing them has been painful.

Only seven of the country’s 18 insurers meet the 400 million Birr capital threshold.

“This transition has been difficult and has exposed strain on liquidity,” a presenter noted.

Many firms were forced to prioritize capital raising rather than technology investments or product development, according to the presenter. Participants in this week’s workshop argued that regulators should consider extending the 2027 deadline for meeting the new capital requirements.

Also set for 2027 is the deadline for the industry’s transition to International Financial Reporting Standards (IFRS) 17 and adoption of a risk-based capital framework.

Insurers see risk-based capital (RBC) as a reform that could fundamentally reshape the industry. Unlike traditional solvency requirements, RBC evaluates the specific risks carried by each insurer.

One presenter described its core purpose, “Risk-based capital ensures that a company in the underwriting business is in a position to ensure policyholders are taken care of.”

According to experts, beyond stability, RBC enables insurers to invest in long-term public and private projects.

“Risk-based capital supports growth at the national level,” said one expert.

But implementation requires data, expertise, and systems that many Ethiopian insurers do not yet possess.

The workshop also touched on market distortion, the motor insurance trap, and the cutthroat competition that characterizes today’s insurance industry. Participants noted the industry is structurally distorted by its dependency on motor insurance, whose dominance they see as unhealthy to continued growth.

The president of the industry lobby group warned of “unethical competition… companies undercutting one another through unsustainable low premium rates” that erode profitability, threaten solvency, and risk fragmentation.

Another speaker pointed out the lack of a strategic alliance among insurers that could help pool expertise, share data, and drive innovation. Experts noted that in markets like Kenya and South Africa, industry alliances allow insurers to share loss data, expand actuarial capacity, and coordinate product development.

Ethiopia lacks such mechanisms.

The lack of progress in digital insurance, despite it being enshrined in the 2019 insurance proclamation, was another subject of discussion. Workshop participants observe that while Ethiopia legally recognizes digital insurance, the tools required to implement it—remote onboarding, e-signatures, digital contracting, and electronic claims management—do not yet exist.

“Without the tools, the industry is unable to operationalize the framework,” said one expert. This leaves insurers stuck in a hybrid system: digital in theory, paper-based in practice.

Still, the ecosystem is shifting, Mobile money is expanding, and insure-tech firms have grown from four in 2019 to eighteen today. For many industry insiders and keen observers, the digital appetite exists. What is missing is regulatory enablement.

Conversely, reports indicate that Ethiopia’s economy is vulnerable to climate shocks, inflation, and drought cycles yet the sectors most exposed to risk remain largely uninsured.

Industry insiders report nationwide agricultural insurance coverage is almost non-existent, and despite clear need, micro-insurance coverage remains limited. Most low-income households remain outside the formal insurance ecosystem and when it comes to capital market integration, insurers are not yet major investors in long-term assets.

The workshop earlier this week repeatedly underscored the need for stronger governance, better data, and technical capacity.

The NBE is enforcing stronger governance standards, including fit-and-proper requirements for board members and executives. But enforcement varies widely across firms.

Ethiopia lacks actuaries, risk managers, data scientists, claims specialists, and digital systems experts. These skills are essential for modern insurance operations, especially ahead of risk-based capital reforms.

Overall, the workshop highlighted that Ethiopia’s insurance sector is expanding in numbers but not in substance. Premiums are rising. New companies are emerging. Digital innovators are entering the market. Yet the sector remains shallow, fragmented, and weakly regulated.

Experts are in agreement that unless Ethiopia addresses its structural challenges—low penetration, regulatory delays, limited diversification, capacity gaps, digital immaturity, and capital strain—the sector’s contribution to GDP will remain negligible.

The conference’s closing reflections captured the urgency clearly.

Yared, who also serves as president of the African Insurance Organization, reminded participants that insurance is not a luxury; it is a key pillar of economic resilience.

“Our industry continues to face significant and longstanding challenges that demand bold reflection and collective action,” he said.

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